Fez – Amazon has unveiled a new hiring program designed to speed up recruitment by removing one of its most traditional steps: the face-to-face job interview.
According to USA Today, the company, headquartered in Seattle, said the initiative is part of a broader shift toward a new artificial intelligence design philosophy it calls “humanism.”
The idea is that AI systems should adapt to how people work, not the other way around.
The announcement came during a technology event attended by senior executives, including leadership from Amazon Web Services and representatives from OpenAI.
The focus of the event was on a fast-growing area of AI known as “agents,” systems that can plan, decide, and act with minimal human input.
At the center of Amazon’s push is a new tool called Connect Talent.
The system is built to help companies recruit at scale, especially during peak seasons such as holiday retail surges.
It can conduct interviews around the clock, evaluate candidates, and generate reports for hiring managers, all without direct human involvement.
This shift reflects the scale of Amazon’s hiring needs.
The company brought on around 250,000 seasonal workers last year ahead of the holiday period.
Automating parts of the process could significantly reduce time and cost.
According to senior executive Colleen Aubrey, candidates will be informed when AI is used in the screening process.
She acknowledged that the technology is still evolving, particularly when it comes to making voice interactions feel natural and convincing.
“There is an art to making these interactions sound human,” she said.Amazon’s move comes amid intensifying competition in the AI sector.
Earlier this year, the company announced plans to invest up to $50 billion in OpenAI. Meanwhile, Microsoft recently signaled changes to its exclusive access to some OpenAI technologies, opening the door to broader commercial use.
This means rival firms have been moving in a similar direction in recent weeks.
Alphabet has also indicated plans to expand its enterprise software offerings using AI agents, alongside players such as Anthropic.
While the technology promises efficiency, it also raises concerns about oversight and accountability.
Systems that make hiring decisions independently could reshape how companies evaluate talent, and how candidates experience the job market.
For now, Amazon’s experiment marks a clear step toward a future where hiring is faster, more automated, and increasingly shaped by machines rather than people.
